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Communication campaign Il Gusto Dei Tuoi Sogni

Customer

Rigoni di Asiago

Services

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The Project

Fiordifrutta’s communication is inspired by the world of dreams—a realm of possibilities and imagination. The commercial expresses this vision through authentic flavors that connect with nature, taking consumers on a sensory journey of goodness and freshness.


The concept unfolds in two scenarios: one focused on fitness and the other on family, both characterized by an immersion into a dreamlike dimension, briefly interrupted by a return to reality. This contrast creates an engaging and memorable narrative. The claim The Taste of Your Dreams highlights the pleasure and positivity that Fiordifrutta brings to everyday life, turning every bite into a magical moment. Alongside the video, the campaign also includes a series of strategic shots for digital channels, amplifying the message and inviting the audience to experience Fiordifrutta.

Activities


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